Energy Industry Social Media Video Campaign
Social Video Content for Thinkhouse
Client: Thinkhouse
Industry: Energy and Industrial
Video Type: Social Media Videos
Messaging Type: Interview, educational, and product demonstration
About This Video Campaign
Thinkhouse partnered with Pennylane to create a social media video campaign for its client, Energo, an energy company serving residential and commercial customers. The campaign turns energy-service expertise into concise vertical videos designed for social feeds, helping viewers understand the people, services, and solutions behind the brand.
Rather than presenting one long corporate video, the campaign gives Thinkhouse a library of focused pieces covering customer service, building systems, maintenance, energy savings, company culture, and practical solutions for property owners and homeowners.
Energy Expertise in Short-Form Video
The videos address real questions and concerns across the energy industry, from backflow prevention and service agreements to oil-tank monitoring, customer support, building automation, and window-film energy savings. Interviews and demonstrations keep the information direct, practical, and easy to share.
The campaign was planned to give Thinkhouse and Energo flexible content for channels such as Instagram, TikTok, YouTube Shorts, Facebook Reels, LinkedIn, and X.
Build a Social Video Campaign for Your Brand
Whether you need to explain a service, answer customer questions, introduce your team, or show an energy solution in action, Pennylane can help turn your ideas into a useful library of social video content.