2022 Butterfly Run | Daniela Conte Foundation

The Foundation’s First In-Person Run Honoring Daniela and Helping Local Families

Client: Daniela Conte Foundation
Industry: Non-Profit
Video Type: Marketing
Messaging Type: Interview-Based

About This Video Project

The Daniela Conte Foundation hired us to produce a recap video for their 2nd Annual Butterfly 5K Run/Walk and Fun Run sponsored by Orange Theory Fitness of Long Island. There was face painting, balloon animals and we were honored to be there documenting this special event. DCF is a tribute to Daniela and her courageous battle with a rare cancer and it stands as a beacon of hope for families facing similar challenges. Their mission is to provide financial support to families of children diagnosed with cancer, raise awareness of pediatric cancer, emphasizing its significance and the need for resources and attention, and funding research specifically targeted at Rhabdomyosarcoma, with a unique interest in Embryonal Rhabdomyosarcoma (ERMS). These objectives underscore the foundation’s dedication to assisting families in their fight against pediatric cancer and their quest for a cure, particularly in the realm of Rhabdomyosarcoma. The unwavering support of the community, sponsors and volunteers came to life that day as participants young or old ran and walked in memory of Daniela.


I want to thank you all for coming out. This is our second annual Butterfly 5K, but our first in person. So we are so incredibly blessed that all of you have chosen to be here with us to spend your morning. Daniella was my oldest daughter who passed away from a rare cancer. My husband and I started the foundation so that hopefully one day we can save another life. You can help research, but we also financially assist families. Your donations are making a difference in these families’ lives. We have helped over 30 families so far, all because of your support. Our sponsors is what makes this possible. Thank you for believing in our mission and the work that we do every day at the foundation. One, two, three! Thank you for spending the morning with us. When you’re running or walking today, remember that you’re not just walking in honor of Daniella, but you’re running and walking for every family that has been affected by childhood cancer in our community. We’ll wait for you here by the finish line, and remember everyone that crosses that finish line today is a winner. One, two, three! We’re so lucky to have such a beautiful day today. Like Daniella was definitely looking out for us, making sure there’s no rain. Look at this beautiful sun. There was such a huge turnout. We were so overwhelmed with the amount of people that came here to support us. A wonderful day, the best that it could have ever been. Our world is filled with beautiful warriors. Some who are still with us, and some who lost their battle, just like Daniella. We thank you all for being here to honor Daniella’s memory. Your donations go to families like mine and Daniella’s, who not only struggle with the emotional hardships of a child going through treatment, but the financial ones too. Great job, runners. Thank you again. Enjoy the rest of the day. Thank you for standing in the fight against childhood cancer. Thank you for believing in a cure. Together we can make a difference.

To learn more: http://www.danielacontefoundation.org

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